{"product_id":"the-f1-apex-premium-racer-style-italian-leather-watch-strap","title":"THE F1 APEX","description":"\u003cp\u003e\u003cstrong\u003eThe F1 Apex\u003c\/strong\u003e is built for the moment that defines every lap, the apex.\u003cbr\u003eWhere speed meets control, and every input matters.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eCrafted in smooth Italian leather with a tight, almost rubberised hand feel, this strap is designed for those who like their watches to feel as sharp as they look. It holds the wrist with intent, offering a tactile sense of grip and stability, much like a car locked perfectly into its racing line.\u003c\/p\u003e\n\u003cdiv class=\"adL\"\u003e\n\u003cdiv class=\"im\"\u003e\n\u003cp\u003eWith its clean profile, minimal perforation, and sport-forward stance, the F1 Apex is a modern interpretation of racer-style straps. Less nostalgia, more now. Less romance, more precision.\u003c\/p\u003e\n\u003cp\u003eEach shade in the series draws from the physical world of racing, the surfaces and experiences that define the sport beyond the car:\u003c\/p\u003e\n\u003cp\u003e• \u003cb\u003eTarmac (Warm Grey)\u003c\/b\u003e\u003cbr\u003eThe surface where everything unfolds. Neutral, composed, and quietly technical. A colour that reflects the discipline of racing lines and the calm before acceleration.\u003c\/p\u003e\n\u003cp\u003e• \u003cb\u003eSaddle (Mocha Brown)\u003c\/b\u003e\u003cbr\u003eA nod to the tactile side of motorsport. Leather seats, driving gloves, and the warmth of analogue racing. Rich, grounded, and full of character.\u003c\/p\u003e\n\u003cp\u003e• \u003cb\u003ePitlane (Navy)\u003c\/b\u003e\u003cbr\u003eWhere races are shaped. Measured, strategic, and precise. A deep, composed blue that carries the quiet intensity of decisions made in seconds.\u003c\/p\u003e\n\u003cp\u003eWhether it’s a modern sports watch, a tool watch, or a daily wearer, the F1 Apex brings a sense of control to the wrist.\u003c\/p\u003e\n\u003cp\u003eBecause at the apex,\u003cbr\u003eyou don’t chase speed.\u003cbr\u003eYou command it.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"HEllO EDC","offers":[{"title":"SADDLE (Mocha Brown) \/ 20mm \/ Brushed SS Slim Tang Buckle - Silver","offer_id":51356546138407,"sku":"WS-APEX-BRN-20S-TG","price":3050.0,"currency_code":"INR","in_stock":true},{"title":"SADDLE (Mocha Brown) \/ 22mm \/ Brushed SS Slim Tang Buckle - Silver","offer_id":51356546171175,"sku":"WS-APEX-BRN-22S-TG","price":3050.0,"currency_code":"INR","in_stock":true},{"title":"TARMAC (Warm Grey) \/ 20mm \/ Brushed SS Slim Tang Buckle - Silver","offer_id":51356540731687,"sku":"WS-APEX-GREY-20S-TG","price":3050.0,"currency_code":"INR","in_stock":true},{"title":"TARMAC (Warm Grey) \/ 22mm \/ Brushed SS Slim Tang Buckle - Silver","offer_id":51356541681959,"sku":"WS-APEX-GREY-22S-TG","price":3050.0,"currency_code":"INR","in_stock":true},{"title":"PITLANE (Navy) \/ 20mm \/ Brushed SS Slim Tang Buckle - Silver","offer_id":51356546203943,"sku":"WS-APEX-NAVY-20S-TG","price":3050.0,"currency_code":"INR","in_stock":true},{"title":"PITLANE (Navy) \/ 22mm \/ Brushed SS Slim Tang Buckle - Silver","offer_id":51356546236711,"sku":"WS-APEX-NAVY-22S-TG","price":3050.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/3034\/9095\/files\/F1APEXSaddleBrown01.jpg?v=1777870012","url":"https:\/\/www.helloedc.com\/products\/the-f1-apex-premium-racer-style-italian-leather-watch-strap","provider":"HEllO EDC","version":"1.0","type":"link"}